18 8 / 2009
For-profit and Non-profit mixed business models.
If a company can’t claim a valuable, positive contribution to society, should they be allowed to turn a profit?
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18 8 / 2009
Yellow Brick Road
This company understands the need for communication in order to solve many of the world’s most challenging issues. Very cool.
13 8 / 2009
We chose a logo for Clean Economies! Proof that 99designs is an amazing business concept.
12 8 / 2009
This map of the brain’s neural pathways looks like art to me. From SEED magazine.
11 8 / 2009
One of my favorite paintings by Richard Pousett-Dart. I first saw him at the Guggenheim with my mother in 2007. I love how the eye can’t focus on any point.
11 8 / 2009
Shouting goals into the ether.
Declaring goals publicly makes them feel more tangible to me. I may be the only person to read this list, but its existence gives me a sense of accountability. Lists give me momentum because they represent a deliberate, first step.
Here are a few goals in no specific order:
1. Be more active
2. Write creatively again
3. Fix my bike
4. Research social science/urban planning graduate programs
5. Overcome anemia
6. Launch Clean Economies
7. Think less
8. Work smarter
9. Do more of what I want to do and less of what I don’t want to do
10. Save money
11. Read more books
12. Meet more people
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24 7 / 2009
IBM’s Smarter Planet
IBM’s Smarter Planet campaign is genius for many reasons. Here are three:
1. It demonstrates that IBM is on board with the “doing well by doing good” version of capitalism that has begun to dominate the business landscape. This reassures stakeholders and potential customers that IBM is capable of adapting to a changing environment and is thus, a sustainable investment.
2. Smarter Planet exemplifies how information should be communicated: as simply as possible. The combination of graphics and basic language make the vast amount of information and concepts digestible to most people. When you have a message with legs, you can make a much bigger impact.
3. Instead of harping on highly publicized issues like energy, IBM looks at the wider systems that need adjustment before the industries that serve them can be fixed. For example, before putting vast resources into the development of clean energy technology, we must first ask, why do we need the energy in the first place? The answer is usually an even larger issue. In this case, part of the answer to this question is global supply chains fueled by consumerism.
